OTA TECHNOLOGY
OTA technology connected to the economics of conversion.
Online travel agencies depend on product availability, competitive pricing, fast search, supplier connectivity and an efficient booking path. Gaiety focuses on the system logic behind those outcomes.
OTA technology priorities
The objective is not simply to return inventory. It is to return useful inventory, at a competitive commercial proposition, through a booking flow that converts.
Areas Gaiety addresses
- Booking engine optimisation
- Supplier connectivity
- Pricing rules
- Distribution
- Conversion
- Performance analytics
JUNIPER & TRAVEL TECHNOLOGY
Need more from your travel system?
Tell us where the pressure is — configuration, connectivity, distribution, conversion or commercial performance.